Thursday, September 13, 2007

Google Rankings - Get To Where You Need To Be

Google is a kind gentle soul when it comes to helping local companies compete and shine. The problem is, getting to the top of Google for any keyword does not happen overnight. If you want to get to the top of Google you have to put in your time and effort to make it happen.

Webmaster’s can claim that there are so many different ways to increase your Google rankings but it takes time to test which claims are real. It all starts with knowing how to build your website in a way that the Google search engine can index you. If your index is all wrong or left blank you will never achieve your online goals, that is why it is important to have a little understanding on how search engines work. If you can put those pieces to the puzzle together you will be taking online applications and answering the phone from people who just saw you on Google.

Just because you start showing up on the first page of Google does not mean that applications will be coming in day and night or if the phone will ever ring once. You need to put your personal touch into your websites. Blocking out a period of time once or twice a week to add something to your site will keep your online shoppers coming back. This will also help keep Google coming back to your site every other day to update it with new information.

After that important piece you need to know how to advertise your business online. Every time you exchange a link Google knows and sometimes it is hard to get those links taken down. Consistently using the same link text in your link exchanges you can begin to build your reputation. One way links that you can control are the best because you can change the link text on the link exchange at any time.

I use these techniques every day to generate leads on a daily basis. Google some form of Minnesota mortgage and I bet you locate me on Google more than once. I would give you 3 keywords to Google about Minnesota mortgage but that would be cheating.

If you like what you see, visit Mortgage Lead Machine and you can learn more about how I do this.