With the mortgage industry in shambles, those who have the capabilities to generate mortgage leads online will be the ones who survive the storm. Be warned, there are many website companies that are ready to wrangle you up into a contract and do little to help you generate leads. The truth is, if you are paying more then $100 per year on your mortgage website services you are paying too much and cutting into your profits.
First of all, when you purchase a website from a vendor online, you lose all capabilities to optimize your website for major search engines. Granted, for a fee, these website vendors will “optimize” your website for you. But do they really know what you want? Better yet, do you know what you want? We would all love to have the number 1 position on Google for mortgage but that is just not going to happen over night, or even within a years time.
The fact stands that, for FREE, you can get one of many optimization tools online that will help you narrow down your target market and drive that target market to your website. Most of these FREE optimization tools will also submit your website to the major search engines,. That’s money I’m sure your website vendor would love to take from you.
Now that I am done rambling about how these website vendors take advantage of you, you may be thinking that you do not have the slightest idea on how to build a website. Well, do you know how to copy and paste? If so you can easily purchase a website template as cheap as $20 and do it yourself. This will also allow you to add as many pages as you need with out the extra fee from most website vendors.
Once you get your mortgage lead generating website up and running comes the fun part to start generating traffic and turning them into closed mortgage loans. Watch out for those vendors who want to sell you advertising services in exchange for your money. You are better off buying rehashed leads from lead vendors. There are literally hundreds of places to advertise online for free and still bring in highly targeted visitors who want to do business with you.
Stop allowing these companies to take advantage of you and pick up your copy of “The Master Guide To Generating Leads Online”. This guide will show you how to pull applications off of your cost effective website day in and day out.
Click Here to get your copy today.
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